Digital Activations

Clicktivism is alive and well, and we are seeing more and more the power of social media to spread ideas, educate, inspire change, and build the collective power to make that change a reality. Leveraging these powerful platforms effectively requires standing out from the crowd, while delivering clear and actionable asks that inspire action instead of overwhelm.

Whether it’s a long-term campaign for policy change, rapid sprint mobilising on a current issue or event; or an educational series to change hearts and minds, we love to support our partners’ digital activations.

We can support from communications strategy and concept development through to delivering content packages, microsite action hubs, and social media community management.


MICROSITE projects

Short films are made for watching. Short films are made for sharing.

Ours are also made for action.

We have experience building engagement for short film campaigns natively through social media campaigns, and also by integrating short film storytelling into wider campaigns in the digital and in-person world. Sometimes a microsite is just the ticket to take your activated audience from scrolling and sharing to meaningful action.

Tāmaki Civics

Full development of a microsite for and by rangatahi to take action on civics projects in their community. The site featured all five short video episodes along with a selection of different actions and resources to learn about civic participation. A key initiative included sourcing rangatahi feedback on the development of Te Tāruke ā Tāwhiri: Auckland’s Climate Plan.

Made in partnership with Hāpai Te Hauora - Māori Public Health,
Funded by Te Kaunihera o Tāmaki Makaurau - Auckland Council. Website and film series proudly made by Activate Agency.

HearMeOut Activation Site

We constructed the activation website for Hear Me Out so our community could keep up to date on the progress of the Election Access Fund Bill, and take action to support accessible elections in Aotearoa.

The site featured information about the short film production, as well as details about Mojo Mathers’ Election Access Fund Bill.

Made by Activate Film as part of the Loading Docs film programme.